Monday 16 January 2012

Chip Shot: Intel and Inwindow Unveil "Experience Stations"

Intel and Inwindow Outdoor are showcasing the latest advancements in digital signs at the National Retail Federation Expo from January 15-18, 2012. The new “Experience Stations” allow consumers to use touch and gestures to explore an interactive sign demo via 3-D cameras. Upon approaching the station demo, Intel® Audience Impression Metrics Suite (Intel® AIM Suite) anonymously determines the attendee’s gender and age bracket to display personalized, relevant advertising. The interactive digital signs also enable consumers to make transactions with mobile devices using near field communication (NFC).