SUNNYVALE, Calif. - April 24, 2012 - AMD (NYSE: AMD) today introduced its full line of revolutionary mobile discrete graphics based on the company's acclaimed Graphics Core Next (GCN) architecture, which includes the AMD RadeonTM HD 7900M, HD 7800M, and HD 7700M Series GPUs.[i] New to the AMD Radeon HD 7000M Series is AMD EnduroTM technology[ii], the latest cutting-edge power solution from AMD which automatically and seamlessly switches between integrated graphics and the AMD RadeonTM discrete GPU, depending on system or application requirements - helping to maximize battery life without having to compromise performance. Based on the latest 28nm process technology, and fully equipped with DirectX® 11.1 support, the AMD Radeon HD 7000M Series of GPUs represent the most feature-rich mobile graphics launch since the company introduced its mobile product line.[iii]
"Three years ago AMD set out to push the graphics boundaries on notebook computers, and since then we've done exactly that with each of our mobile launches," said Matt Skynner, corporate vice president and general manager, GPU Division, AMD. "With our latest AMD Radeon HD 7000M Series GPUs, we've introduced one of AMD Graphics' most technologically advanced single-GPU notebook graphics processor ever, brought GCN to the mobile market, and introduced AMD Enduro technology, a cutting-edge solution that radically merges power efficiency with performance."
With the AMD Radeon HD 7900M Series graphics processors, ultra-enthusiasts can truly take gaming on the road, crank settings to the max and dominate their games wherever they set their notebook down. The AMD Radeon HD 7800M Series GPUs deliver exceptional performance and provide top-tier mobile experiences for those seeking to take advantage of the latest games and digital entertainment. The AMD Radeon HD 7700M Series is meant for those users demanding performance and power efficiency.
In addition to AMD Enduro technology, the AMD Radeon HD 7000M Series GPUs are also equipped with AMD power gating technology, which dynamically shuts down portions of the GPU when not in use, powering them back up when workloads increase, and AMD ZeroCore technology, which effectively powers the GPU down to a virtually zero-watt state when the AMD Radeon HD 7000M Series GPU switches to inactive mode.
