Launch Brings Industry's First Single-Card Solution Capable of Driving up to Six Displays
Las Vegas, NV - June 13, 2012 - AMD (NYSE: AMD) today announced immediate availability of the AMD FireProTM W600 professional graphics card, the company's first professional graphics card to leverage AMD's Graphics Core Next architecture and 28nm production technology, for use in high-resolution, content-rich, multi-screen display wall environments. With this launch, AMD is addressing a growing need for large, dynamic screens that are easily updated with new content.
"Whether we are checking flight times at the airport or watching the latest ads on massive screens in city squares, digital signage has quickly become an important and ubiquitous part of our lives," said Matt Skynner, corporate vice president and general manager of AMD Graphics. "To enable these displays, the digital signage industry demands technology that can be regularly refreshed with new, feature-rich content. With the launch of the AMD FireProTM W600 professional graphics card, AMD is helping advance the digital display wall industry by providing suppliers and developers with impressive display density, performance and exceptional value."
System integrators and display installation builders are rapidly replacing single, low-resolution displays with the latest in HD LED, LCD and plasma technologies that can reach audiences on massive, high-resolution screens grouped together to form a single image or divided into multiple streams of information. The thinner, lighter and increasingly cost-effective nature of these technologies makes multi-screen display walls attractive to a range of companies, including those in the advertising, entertainment, operations, security, training and video-conferencing markets. Not only is the AMD FireProTM W600 professional graphics card designed to meet these needs, but also to empower the latest cutting-edge technology from AMD's trusted display technology partners.
"The core philosophy of everything we do here at Mitsubishi Electric is quality. But we realize that the quality of our display solutions means nothing if we can't deliver the content that users need," said Peter van Dijk, business development manager, Mitsubishi Electric Europe. "That's why the AMD FireProTM W600 graphics card in combination with the Composer/Play-Out system is such an important part of our offering. With its ability to drive multiple displays, deliver breath taking 3D, video and interactive content, the W600 delivers the ultimate in performance and the ultimate in quality - no matter what the application."
